CR7 Chapter 3: Discovery of a Prodigy


Thirteen years ago, Cristiano Ronaldo was not wearing the number 7 that would become synonymous with his identity. He was still just a teenager, wearing number 28, on the cusp of realizing his full potential. The CR7 moniker, now known around the world, was a distant dream for the shy Portuguese playmaker. On August 6th, 2003 his life was changed forever when Lisbon, the club team he earned a starting spot with after growing through the youth ranks, played against the football powerhouse Manchester United.

Cristiano created two goals that day as Lisbon beat United 3-1. His performance was so impressive that Manchester players encouraged Sir Alex Ferguson to sign the young talent after the game. The legendary coach didn't need much persuasion, and Ronaldo was signed within a week for a record-breaking £12.24 million.


The Nike Mercurial Superfly CR7 Discovery features a two-tone colorway inspired by the Lisbon colors that Ronaldo left behind on that fateful day. A unique "Seaweed" green is featured on the outside of the upper with a bright Volt instep. The date, 06/08/03, is featured on the back heel to commemorate CR7's discovery. Silver dots and a shining silver CR7 logo are the finishing touches on a standout boot.


The Nike Mercurial CR7 Discovery collection will be available in The Soccer Shop on November 11th. Adult and youth sizes are available in the Mercurial Superfly, MercurialX Proximo IC and the Mercurial Victory IC and TF.

CR7 Journey Chapter 2: Natural Diamond

The "Natural Diamond" edition of Cristiano Ronaldo's signature Nike Mercurial line is the second chapter in a series of boot releases that chronicle the Real Madrid striker's rise to stardom. This chapter picks up Ronaldo's story at the age of 12 when he left his home in Madeira to play for Sporting Lisbon. The textured heel of the boot is meant to represent the rough edges of a young player with tremendous potential, and the smooth forefoot symbolizes the refining of that talent through hard work and dedication. The name "Natural Diamond" is a nod to the diamond in the rough forming his game under pressure. The boot is featured in a show-stopping Royal Blue with sparkling silver CR7 detailing.

The CR7 Nike Mercurial Vapor X and Victory V are available in the Soccer Shop and online.

Savage Beauty: Next Chapter For CR7 & Nike


Nike continues the already legendary CR7 story with the first "chapter" in a series of 7 Mercurial boots that will be released over the next several seasons. This first chapter starts at the beginning, with a boot design inspired by Ronaldo's hometown on the Portuguese island of Madeira. The lava pattern on the side of the boot is a nod to the volcanic origin of the island. The six-color design accentuates Ronaldo's speed, and is the most elaborate design that Nike has attempted for a football boot. The "Savage Beauty" Mercurial is finished off with smaller CR7 branding and white Nike Swoosh details.


The CR7 Savage Beauty Mercurial Victory will be available in The Soccer Shop in turfs, flats, and firm ground cleats for both adult and youth sizes.